Tofaş Resmi Koronavirüs Tedbirleri: Dayanışma İçindeyiz
Tofaş Resmi: The Official Story of Turkey's Automobile Factory
If you are interested in the Turkish automotive industry, you have probably heard of Tofaş, one of the largest and most successful car manufacturers in the country. But do you know how Tofaş started, what it produces, and what makes it stand out among its competitors? In this article, we will tell you the official story of Tofaş, from its foundation in 1968 to its current achievements and innovations.
Tofaş is an acronym for Türk Otomobil Fabrikası Anonim Şirketi, which means Turkish Automobile Factory Joint-Stock Company. It is a joint venture between Stellantis, a global automotive group that owns brands such as Fiat, Citroën, Peugeot, Opel, Vauxhall, and RAM; and Koç Holding, Turkey's largest industrial conglomerate.
Tofaş produces both passenger cars and light commercial vehicles for various brands under license or partnership agreements. It also designs and develops its own models, such as the Fiat Egea family, which includes sedan, hatchback, station wagon, cross, and cross wagon versions.
Tofaş has a production plant in Bursa, where it employs about 7,000 people and has an annual capacity of 450,000 vehicles. It also has a sales and after-sales network that covers the Fiat, Alfa Romeo, Lancia, Jeep, Ferrari, and Maserati brands in Turkey.
Tofaş is one of the leading exporters in Turkey, with more than half of its production going to 80 countries around the world. In 2013, it recorded 7 billion TL net sales income and 434 million TL net profit. It also fulfilled 22% of the total production in Turkey with its 240,000 units in that year.
Tofaş is not only a successful business enterprise but also a pioneer in innovation, quality, sustainability, and social responsibility. It has invested heavily in R&D and innovation, becoming Turkey's best automotive R&D center. It has also achieved world-class manufacturing standards and awards, such as the World Class Manufacturing Gold Medal and the European Quality Award. It has also supported various social and cultural projects, such as the Tofaş Museum of Cars and Anatolian Carriages, the Tofaş Academy, the Tofaş Sports Club, and the Tofaş Science High School.
History of Tofaş
The history of Tofaş can be divided into three main periods, each marked by different models, challenges, and achievements. Let's take a look at each of them in more detail.
The first models: Murat 124 and Murat 131
The story of Tofaş began in 1968, when Vehbi Koç, the founder of Koç Holding, signed a license agreement with Fiat to produce Fiat models in Turkey. The first model to be produced was the Fiat 124, which was renamed as Murat 124 in Turkey. The production started in 1971, after the construction of the Bursa plant was completed.
The Murat 124 was a popular and affordable car for many Turkish families. It had a 1.2-liter engine that produced 65 horsepower and a top speed of 150 km/h. It also had a spacious interior and a large trunk. It was available in sedan, station wagon, and coupe versions.
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